Designing with empathy, driven by curiosity - I craft intuitive solutions to real problems.
Designing with empathy, driven by curiosity - I craft intuitive solutions to real problems.
for Digital Solutions
Designing with empathy, driven by curiosity - I craft intuitive solutions to real problems.
I’m Justin Fehler - always chasing better ideas, cleaner interfaces, and thoughtful design.
I’m Justin Fehler - always chasing better ideas, cleaner interfaces, and thoughtful design.
I’m Justin Fehler - always chasing better ideas, cleaner interfaces, and thoughtful design.




Tools that I use often
Tools that I use often
Tools that I use often
Explore My Projects
Explore My Projects
Each project reflects how I think, solve problems, and push for simple, human-centered solutions.
FidoTabby
FidoTabby is a nationwide lost pet alert system helping over 1.6 million users reconnect with their pets. This redesign focused on simplifying the alert process, improving pet management, and introducing a “tag-first” retail model that seamlessly connects physical tags with the digital network.
Design Strategy
Empathy & IA
Visual & Interaction Design
View Project

FidoTabby
FidoTabby is a nationwide lost pet alert system helping over 1.6 million users reconnect with their pets. This redesign focused on simplifying the alert process, improving pet management, and introducing a “tag-first” retail model that seamlessly connects physical tags with the digital network.
Design Strategy
Empathy & IA
Visual & Interaction Design
Read Case Study
FidoTabby
FidoTabby is a nationwide lost pet alert system helping over 1.6 million users reconnect with their pets. This redesign focused on simplifying the alert process, improving pet management, and introducing a “tag-first” retail model that seamlessly connects physical tags with the digital network.
Design Strategy
Empathy & IA
Visual & Interaction Design
View Project

FidoTabby
FidoTabby is a nationwide lost pet alert system helping over 1.6 million users reconnect with their pets. This redesign focused on simplifying the alert process, improving pet management, and introducing a “tag-first” retail model that seamlessly connects physical tags with the digital network.
Design Strategy
Empathy & IA
Visual & Interaction Design
View Project
CareGo a leading caregiving platform
Sompo Horizon set out to improve how caregivers support aging adults through a digital-first experience. The original app was functional but lacked the clarity, warmth, and usability needed for daily use by busy caregivers. The goal was to redesign the app to be more intuitive, emotionally supportive, and accessible across devices.
UX Audit
Design System
Prototype & Validation
View Project

CareGo a leading caregiving platform
Sompo Horizon set out to improve how caregivers support aging adults through a digital-first experience. The original app was functional but lacked the clarity, warmth, and usability needed for daily use by busy caregivers. The goal was to redesign the app to be more intuitive, emotionally supportive, and accessible across devices.
UX Audit
Design System
Prototype & Validation
Read Case Study
CareGo a leading caregiving platform
Sompo Horizon set out to improve how caregivers support aging adults through a digital-first experience. The original app was functional but lacked the clarity, warmth, and usability needed for daily use by busy caregivers. The goal was to redesign the app to be more intuitive, emotionally supportive, and accessible across devices.
UX Audit
Design System
Prototype & Validation
View Project

CareGo a leading caregiving platform
Sompo Horizon set out to improve how caregivers support aging adults through a digital-first experience. The original app was functional but lacked the clarity, warmth, and usability needed for daily use by busy caregivers. The goal was to redesign the app to be more intuitive, emotionally supportive, and accessible across devices.
UX Audit
Design System
Prototype & Validation
View Project
Pure property management
A new, tech-first property management platform designed to simplify operations for owners and residents alike. As part of the design team, I helped shape the brand and created a unified experience across a responsive website and native iOS app. My work included leading user research, building out a design system, and developing interactive prototypes to support fundraising and demo efforts.
User Research
Design System
Prototyping
View Project

Pure property management
A new, tech-first property management platform designed to simplify operations for owners and residents alike. As part of the design team, I helped shape the brand and created a unified experience across a responsive website and native iOS app. My work included leading user research, building out a design system, and developing interactive prototypes to support fundraising and demo efforts.
User Research
Design System
Prototyping
Read Case Study
Pure property management
A new, tech-first property management platform designed to simplify operations for owners and residents alike. As part of the design team, I helped shape the brand and created a unified experience across a responsive website and native iOS app. My work included leading user research, building out a design system, and developing interactive prototypes to support fundraising and demo efforts.
User Research
Design System
Prototyping
View Project

Pure property management
A new, tech-first property management platform designed to simplify operations for owners and residents alike. As part of the design team, I helped shape the brand and created a unified experience across a responsive website and native iOS app. My work included leading user research, building out a design system, and developing interactive prototypes to support fundraising and demo efforts.
User Research
Design System
Prototyping
View Project
Tablesdish case study
Tablesdish is a recipe platform designed to transform how people discover, explore, and engage with culinary content. This project focused on solving user discovery challenges, implementing engaging solutions, and creating an impactful digital experience for food lovers.
UX/UI Design
Concept Development
Branding
View Project

Tablesdish case study
Tablesdish is a recipe platform designed to transform how people discover, explore, and engage with culinary content. This project focused on solving user discovery challenges, implementing engaging solutions, and creating an impactful digital experience for food lovers.
UX/UI Design
Concept Development
Branding
Read Case Study
Tablesdish case study
Tablesdish is a recipe platform designed to transform how people discover, explore, and engage with culinary content. This project focused on solving user discovery challenges, implementing engaging solutions, and creating an impactful digital experience for food lovers.
UX/UI Design
Concept Development
Branding
View Project

Tablesdish case study
Tablesdish is a recipe platform designed to transform how people discover, explore, and engage with culinary content. This project focused on solving user discovery challenges, implementing engaging solutions, and creating an impactful digital experience for food lovers.
UX/UI Design
Concept Development
Branding
View Project




